Le Parisien | France's top selling daily newspaper.

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Editorial Abstract

Le Parisien is both the top selling daily newspaper in Paris and the top selling French national newspaper in its regional guise 'Aujourd'hui en France' (Today in France). As befits France's premier national newspaper, Le Parisien constantly burnishes its reputation as the 'citizen' brand among French newspapers, with many exclusive reports and scoops presented in an optimistic tone. The newspaper's closest North American analog would be USA Today. In 2017 Le Parisien's  national readership reached 20 million monthly, which equates with 38% of the entire French population. In Paris, the print edition sells over 200,000 copies daily and the national circulation exceeds 330,000.

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Frequency
Daily, Monday through Sunday
Positioning
Frances's top selling daily newspaper
Circulation
301,447 (Le Parisien + Aujourd'hui en France) nationally
193,428 in Paris (ACPM 2018)
Coverage
2.2 million readers (ACPM One)